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Managing Generation X: How to Bring Out the Best in Young Talent
by Bruce Tulgan
Product Group: Book
Publisher: Capstone Ltd (2003-03)
ISBN: 1900961091
EAN: 9781900961097
Dewy Decimal #: 650
Paperback: 256 pages
SKU: N0819
Condition: Very Good
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Editorial Reviews
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Product Description
The post-war "Baby Boomers" who dominated the workplace of the 1980s and 1990s are, according to the author, being replaced by the disenfranchised underachievers dubbed "Generation X". Here, the "slackers" are revealed to be the best employees, customers and leaders business has ever seen.
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Customer Reviews
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Embarrassed to be an Xer
Rating  (1)
Date: 2001-07-18
10 out of 14 customers found this reveiw helpful
I am a "member" of Generation X. I was very optimistic about reading this book, but after reading the first half I am now extremely embarrassed to make that statement. What a frustrating book! I found myself rolling my eyes and groaning in disgust as I read how Generation X is picked on by the evil (and obviously clueless) Baby Boomers. A consistent underlying message in this book was "Xers will do a good job as long as we get what we want, when we want it, and how we want it, otherwise we just won't bother to make the effort because obviously we aren't appreciated. I'm sorry, Bruce, but the Xers needs for autonomy, credit for the results they produce, opportunities for creative expression, and the ability to learn and grow (to list only a few examples) is something all professionals need to flourish. I don't think it really matters what year we are born. Your constant whining that "Nobody understands us!" is insulting to Xers that are able to work and adapt within an environment that encompasses three almost four generations. If Xers are so adaptable and we are so great at solving problems on our own why the need for this book? If Xers are so creative and innovative won't we figure out a way to work within the current market and still be able to "think outside the box?" Bruce, this book is over 200 pages of you tooting your own horn and trying to convince us that you have stumbled upon a revolutionary method of management. I laughed out loud when I read your statement that "you were struck by the fact that more senior lawyers in your firm (your first job after law school and the bar exam) didn't have a clue about how to manage people your age." And you wonder where people get the idea that Generation X is arrogant. Maybe that's just what they told you.
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good take on generation x
Rating  (4)
Date: 2000-12-29
0 out of 2 customers found this reveiw helpful
While I believe Tulgan spends too much time bashing baby boomers, his assessment of how to market to generation x is quite good. When he focuses on the needs of this market segment and what it wants, there are good insights into how to manage them in the workplace.
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Baby Boomer Thinking Is Jolted
Rating  (5)
Date: 2000-11-17
1 out of 2 customers found this reveiw helpful
As a baby boomer, I found this book exceptionally insightful and grounded in real world research. Since I manage many GenXers, every page turning example jolted my thinking. I now have a better understanding of how to attract and retain the GenX employee. Thanks, Bruce Tulgan for the wake-up call!
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Dangerously Accurate
Rating (5)
Date: 2000-11-03
6 out of 8 customers found this reveiw helpful
I am about as much of a GenXer as can possibly be being born in 1970. For my entire life I saw a great deal of things as "off key", such as the broken homes, the druggies, and being mistreated by many of the Boomers in the workplace. This book proved to me that it was not just my little world, but an actual issue. Bruce disarms the sterotypes of GenXers extremely well. This is a must read for anyone, Xer or Boomer, to successfully manage the most driven and innovative generation in American history.
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On the Mark
Rating (5)
Date: 2000-10-29
3 out of 4 customers found this reveiw helpful
I have a habit of highlighting as I read, and this book has more yellow in it than any of my others! As an Xer (former military officer and now clergy), I saw myself on just about every page. Tulgan offers many excellent insights into the formation of our generation and how we are best approached. He also offers some truths that are true for GenX, but not necessarily unique to GenX. The first half of my book has more yellow in it than the last half, in which Tulgan begins to restate himself. Nevertheless, this book is worth the price of admission and is a must read for all managers.
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